Nema Adel portrait

Studio for immersive, interactive & experiential work

DARKCINEMA

by NEMA ADEL

A multidisciplinary studio merging physical light with digital precision. Immersive installations and projection for global stages, brand campaigns across culture and commerce, and high-performance web for the platforms that come next.

Google
Google
Ubisoft
Ubisoft
Maybelline
Maybelline
Jaeger-LeCoultre
Jaeger-LeCoultre
Fitbit
Fitbit
Vivid Sydney
Vivid Sydney
Channel 7
Channel 7

Practice

Commercial Work

01 / 04

Activations, campaigns, content and live media for global brands and broadcasters. Click any reel to play.

The Voice Australia

Channel 7

Broadcast / Live Visuals

Jaeger-LeCoultre × Anya Taylor-Joy

Jaeger-LeCoultre

Campaign / Cinematic

Fitbit ft. G Flip

Fitbit by Google

Brand Film

Strife · Season 1, Finale

Original Series

Episodic / Direction

Practice

Immersive Installations

02 / 04
Immersive Projection Mapping

Immersive Projection Mapping

Site-specific / Architectural

Large-scale projection systems, reactive LED environments and cinematic visual design. Site-specific installations, brand activations and cultural experiences that blur light, narrative and architecture.

Generative & Interactive Systems

Generative & Interactive Systems

Audience-reactive / AI-augmented

Interactive tools and generative systems that respond to people, data and environments. AI-enhanced visuals, motion-reactive content and browser-based experiences built with ComfyUI, SAM2 and custom pipelines.

New Practice

Web Design

03 / 04

We treat the web like an installation: performance, motion and intent first. Digital products for cultural communities and care-led brands.

SERVICE / TOURNAMENT PLATFORM

Fate League

Tournaments and audience-building for Discord-native communities.

A Discord-first competitive platform that automates bracket orchestration, scores and event scheduling, with member dashboards and broadcast-ready match overlays.

Designed and built end-to-end by the Darkcinema product team: visual identity, product surface, and live infrastructure for tournaments at scale.

Role
Product / Design / Build
Stack
Next.js · Discord · Realtime
Status
Live
Visit live site →
SERVICE / HEALTH & CARE WEB

Kindred Studio

Web design for health and care services.

Kindred is our practice line for clinicians, allied health and care providers. Accessibility-first, evidence-led pages that turn complex services into clear, trustworthy patient journeys.

Identity, IA, design system and build, with a measurement layer for booking and intake.

Role
Brand · Web · System
Sector
Health & Care
Status
In Practice
Visit live site →

Inside

The Studio

04 / 04

A core team that expands on demand to match the scale of the work. Specialists across art, design, 3D, Unreal Engine, interactive installation, projection mapping and full-stack web.

Nema leads creative direction; the crew flexes per brief. No fluff layer. Every hand on a project ships something.

10+
Years
120+
Projects
50M+
Eyeballs

Disciplines on tap

  1. 01Art DirectionOn call
  2. 02DesignOn call
  3. 033DOn call
  4. 04Unreal EngineOn call
  5. 05Interactive InstallationOn call
  6. 06Projection MappingOn call
  7. 07Web Front-EndOn call
  8. 08Web Back-EndOn call

Press

In Conversation

05

Final

Let's build the future.

Frequently asked, occasionally improvised. If your question isn't here, write directly.

Immersive installations, projection mapping, live event visuals, brand campaigns, and digital products. If it sits between physical space and a screen, it's our lane.

A core studio led by Nema, expanded on demand to match the scale of each project. We pull in trusted specialists across art, 3D, Unreal, engineering and projection so every project ships with the right hands, not a generic crew.

Yes. We're often in from the pitch, shaping creative strategy, visual language and the technical approach before anything is built. That early involvement is usually where the work earns its difference.

Brand sites, product surfaces, and digital platforms. Two current lines: Fate League, a Discord-native tournament platform, and Kindred Studio, our web practice for health and care services.

We build responsive, generative systems using ComfyUI, Meta SAM2, Unreal Engine and custom pipelines. The aim is always live, emotionally tuned experiences, not novelty for its own sake.

Based in Sydney, working globally. We've delivered installations and campaigns across Australia, Asia, Europe and the US, and we travel for the right project.

A short call. Send a brief, a deadline, or even a vague idea. We'll come back with scope, a team shape, and a fair price within a few days.